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Ranking The Brands top 100
BY CATEGORY
BY INDUSTRY
All Categories (339)
Advertising (5)
Brand Performance (77)
Brand Popularity (69)
Brand Sustainability (17)
Brand Value (75)
Customer Satisfaction (35)
Human Resources (19)
Social Media (42)
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Brand Finance Australian Top 100
|
2014
By:
Brand Finance
The purpose of this ranking is to identify the most valuable and hardest working Australian brand portfolios. It is also to estimate the value of those portfolios that can be attributed to corporate brands in Australia.
Category:
Brand Value
Region:
AUS
Ranking Type:
positive
2016
2015
2014
2013
2012
Logo
Name
Last
SyncForce Customer
1
Woolworths
1
2
Telstra
3
3
BHP
2
4
Coles
4
5
ANZ
5
6
Commonwealth Bank of Australia
6
7
National Australia Bank
7
8
Westpac
9
9
Rio Tinto
8
10
Optus
10
11
Macquarie
11
12
Suncorp Banking
15
13
St. George Bank
13
14
QBE
12
15
Devondale
-
16
Wesfarmers
-
17
Qantas
14
18
Crown
16
19
Bunnings
17
20
Origin
24
21
Woodside Petroleum
52
22
Virgin
20
23
Flight Centre
-
24
Tatts
19
25
Santos
67
26
Big W
22
27
Victoria Bitter
23
28
Toll Holdings Ltd
31
29
Target
27
30
Bankwest
30
31
BT
48
32
IGA
26
33
Colonial First State
29
34
Officeworks
28
35
MLC
25
36
Westfield
21
37
Myer
34
38
Kmart
41
39
AGL
32
40
Jb Hi-Fi
38
41
Oil Search
-
42
Jetstar
44
43
Computershare
39
44
Harvey Norman
42
45
AMP
18
46
WorleyParsons
35
47
Boral
40
48
David Jones
33
49
Foster's Group
45
50
Amcor
58
51
CIMIC
37
52
Sensis
56
53
Seek
59
54
Challenger
-
55
CSL
50
56
Bluescope Steel Limited
-
57
NRMA
75
58
Lindemans
49
59
Bendigo Bank
54
60
Stockland
-
61
Thiess
47
62
II NET
62
63
TPG Internet
61
64
Sam Remo
-
65
Lend Lease
57
66
Monadelphous
55
67
Pacific National
60
68
UGL
53
69
CGU
69
70
Swann
68
71
Insurance Australia Group
72
72
Bank of Queensland
63
73
John Holland
51
74
IOOF Holdings
65
75
Billabong
43
76
Skilled
70
77
Incitec Pivot Fertilisers
66
78
The Star
64
79
Aurizon
87
80
Fortescue Metals Group
36
81
M2 Telecommunications Group
84
82
CHEP
76
83
Dick Smith
-
84
Patrick
77
85
ASX
78
86
Orica
74
87
Asciano
-
88
Adelaide Bank
73
89
RACV
85
90
Perpetual
79
91
WFI
81
92
OAMPS
80
93
Westfield Retail Trust
82
94
Iluka Resources
-
95
Talent2
83
96
Newcrest Mining
71
97
Sonic Healthcare Limited
92
98
Platinum
91
99
SGIC
-
100
SGIO
97