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Ranking The Brands top 100
BY CATEGORY
BY INDUSTRY
All Categories (339)
Advertising (5)
Brand Performance (77)
Brand Popularity (69)
Brand Sustainability (17)
Brand Value (75)
Customer Satisfaction (35)
Human Resources (19)
Social Media (42)
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Global CR RepTrak 100
|
2017
By:
Reputation Institute
Annual Global CR RepTrak study, analyzes companies with the best CSR reputation globally. The CR RepTrak scores are based on questions measuring Workplace, Governance and Citizenship.
Category:
Brand Sustainability
Region:
Global
Ranking Type:
positive
2019
2018
2017
2016
2015
2014
2013
2012
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Name
CR RepTrak
(scores)
Last
SyncForce Customer
1
Lego
74.4
5
2
Microsoft
74.1
2
3
Google
73.9
1
4
Disney
73.5
3
5
BMW Group
71.5
-
6
Intel
71.1
10
7
Bosch
71.0
21
8
Cisco
71.0
24
9
Rolls-Royce
70.7
8
10
Colgate-Palmolive Company
70.4
23
11
Barilla
70.0
67
12
SAP
69.8
54
13
IKEA
69.7
19
14
Rolex
69.7
9
15
Michelin
69.7
14
16
Sony
69.6
13
17
IBM
69.4
33
18
Adidas
69.3
16
19
3M
69.3
31
20
BBC
69.3
40
21
Campbell Soup Company
69.2
75
22
ABInBev
69.2
-
23
Canon
69.2
11
24
Toyota
69.1
26
25
Danone
69.0
29
26
Siemens
68.9
60
27
Ferrero
68.9
15
28
Caterpillar
68.8
69
29
Airbus
68.8
61
30
Virgin
68.8
-
31
HP
68.8
30
32
Pirelli
68.7
43
33
Philips
68.6
25
34
Johnson and Johnson
68.6
12
35
Daimler
68.6
6
36
Estée Lauder Companies
68.5
79
37
Honda
68.4
55
38
Whirlpool
68.4
35
39
Oracle
68.3
51
40
Emirates
68.3
-
41
British Airways
68.1
-
42
Goodyear Tire
68.1
38
43
FedEx
68.1
78
44
Boeing
68.0
68
45
DHL
68.0
-
46
Kraft Heinz Company
68.0
-
47
Bridgestone
68.0
28
48
Nintendo
68.0
17
49
Apple
67.9
7
50
Procter & Gamble
67.9
65
51
Kellogg's
67.9
34
52
Hershey's
67.9
37
53
MasterCard
67.4
59
54
Heineken
67.3
85
55
Netflix
67.3
-
56
Dell EMC
67.1
64
57
Amazon
67.1
62
58
Fuji
67.1
82
59
Hugo Boss
67.0
45
60
Unilever
67.0
88
61
Panasonic
66.9
32
62
Levi Strauss & Co.
66.9
63
63
Visa
66.8
27
64
L'Oréal
66.8
44
65
Hitachi
66.8
95
66
Air France -KLM
66.8
-
67
Hilton Worldwide
66.8
80
68
LinkedIn
66.6
-
69
Giorgio Armani
66.5
39
70
General Electric
66.4
77
71
Xerox
66.4
57
72
Electrolux
66.4
71
73
Nissan Motor Company
66.3
-
74
Ford
66.1
84
75
Ralph Lauren
66.0
58
76
LG
65.9
53
77
eBay
65.9
73
78
Delta Air Lines
65.8
-
79
PSA Groupe
65.7
-
80
ING
65.6
-
81
Nestlé
65.6
18
82
UPS
65.6
99
83
Ericsson
65.5
-
84
Groupe Renault
65.3
-
85
Toshiba
65.3
96
86
Fujitsu
65.2
94
87
Nike
65.2
-
88
Nokia
65.1
86
89
Samsung
64.5
20
90
American Express
64.2
-
91
The Coca-Cola company
64.2
74
92
Hyundai
63.9
-
93
Sharp
63.9
92
94
Bacardi
63.9
91
95
Starbucks
63.9
89
96
PepsiCo
63.4
97
97
General Motors
63.3
100
98
Fiat Chrysler Automobiles
63.2
-
99
ZARA
62.4
-
100
VW (Volkswagen)
58.7
-