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Ranking The Brands top 100
BY CATEGORY
BY INDUSTRY
All Categories (339)
Advertising (5)
Brand Performance (77)
Brand Popularity (69)
Brand Sustainability (17)
Brand Value (75)
Customer Satisfaction (35)
Human Resources (19)
Social Media (42)
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Global CR RepTrak 100
|
2014
By:
Reputation Institute
Annual Global CR RepTrak study, analyzes companies with the best CSR reputation globally. The CR RepTrak scores are based on questions measuring Workplace, Governance and Citizenship.
Category:
Brand Sustainability
Region:
Global
Ranking Type:
positive
2019
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2017
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2015
2014
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2012
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Name
CR RepTrak
(scores)
Last
SyncForce Customer
1
Google
72.7
3
2
Microsoft
72.1
1
3
Disney
72.0
2
4
BMW
70.8
4
5
Apple
70.5
9
6
Lego
70.2
11
7
VW (Volkswagen)
69.5
8
8
Intel
69.4
7
9
Rolex
69.4
12
10
Daimler
69.3
5
11
Sony
69.2
6
12
Rolls-Royce
69.0
-
13
Canon
68.6
13
14
Johnson and Johnson
68.6
15
15
Philips
68.6
19
16
Toyota
68.3
21
17
Samsung
68.3
26
18
Adidas Group
68.3
22
19
IBM
68.2
18
20
Bosch
68.2
-
21
Nestlé
68.0
10
22
Michelin
67.9
23
23
BBC
67.5
67
24
3M
67.5
43
25
Colgate-Palmolive Company
67.5
16
26
Kellogg's
67.4
14
27
IKEA
67.4
37
28
Honda
67.3
20
29
The Coca-Cola company
67.3
27
30
Marriott International
67.2
40
31
Procter & Gamble
67.1
29
32
Danone
67.0
17
33
Bridgestone
66.9
33
34
Visa
66.8
-
35
Ferrero
66.8
30
36
Volvo Group
66.8
32
37
Nintendo
66.8
55
38
Lufthansa
66.7
34
39
Siemens
66.6
36
40
Swatch Group
66.6
71
41
Hershey's
66.5
-
42
Caterpillar
66.5
-
43
Goodyear Tire
66.4
42
44
Giorgio Armani
66.3
31
45
Abbott
66.2
48
46
Cisco
66.2
52
47
Toshiba
66.1
64
48
Pirelli
66.1
53
49
Deere & Company
65.9
-
50
SAS
65.9
41
51
HP
65.9
25
52
L'Oréal
65.9
24
53
Whirlpool Corporation
65.9
-
54
Oracle
65.8
38
55
Xerox
65.8
75
56
Amazon
65.7
28
57
Bayer
65.6
60
58
Heinz
65.6
54
59
Panasonic Corporation
65.5
-
60
LavAzza
65.4
-
61
General Mills
65.2
63
62
Campbell Soup Company
65.2
-
63
Nike Inc.
65.2
-
64
Virgin
65.1
-
65
Boeing
65.0
86
66
Singapore Airlines
64.9
51
67
LG
64.8
57
68
FedEx
64.8
46
69
DuPont
64.8
79
70
Airbus
64.7
73
71
Hugo Boss
64.7
-
72
LVMH
64.7
58
73
Barilla
64.6
47
74
Hilton Worldwide
64.5
-
75
General Electric
64.5
45
76
Fuji
64.4
74
77
Benetton
64.4
-
78
Dell EMC
64.3
50
79
Qatar Airways
64.1
-
80
Marks & Spencer
64.1
66
81
HEINEKEN
64.1
-
82
Unilever
64.1
65
83
Nissan Motor Company
64.0
95
84
Acer
63.8
77
85
Suzuki
63.8
83
86
British Airways
63.7
97
87
UPS
63.6
76
88
Ford
63.6
72
89
Carlsberg Group
63.5
78
90
PepsiCo
63.5
99
91
eBay Inc.
63.4
-
92
Air France -KLM
63.3
90
93
Electrolux
63.3
35
94
Sharp
63.0
87
95
Mondelez International
63.0
-
96
PSA Groupe
62.8
88
97
Starbucks
62.7
82
98
Lenovo
62.7
91
99
Bacardi
62.4
100
100
Fujitsu
62.4
96