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BrandFinance Global Banking 500 (100)

Select year:

Year
: 2009
By
: Brand Finance
Category
PDF Report
Region
: Global
Ranking Type
: positive


This annual ranking is the only direct comparison of brand value within the bank industry. Each brand has been accorded a Brand Rating: a benchmark study of the strength, risk and future potential of a brand relative to its competitor set as well as a brand value: a summary measure of the financial strength of the brand.

 
Name
Brand Value
( USD $ M)
Last
SyncForce Customer
1
25,364
1
3
14,508
8
4
10,840
4
7
9,810
2
10
8,747
6
11
8,072
13
12
7,698
42
13
7,668
10
14
7,583
11
15
7,568
12
16
7,053
23
18
6,703
15
19
6,008
17
22
5,593
54
23
5,445
98
26
4,531
56
27
4,475
-
28
4,370
31
33
2,933
-
34
2,913
38
35
2,875
-
37
2,789
-
40
2,646
29
41
2,624
-
42
2,584
26
SyncForce Client
43
2,528
48
46
2,321
51
48
2,226
91
49
2,115
32
50
2,056
65
52
1,953
76
53
1,936
57
55
1,891
46
56
1,883
50
57
1,870
71
58
1,778
-
59
1,753
73
61
1,738
49
62
1,721
82
63
1,682
30
64
1,658
75
65
1,584
-
66
1,546
-
68
1,520
-
69
1,448
84
71
1,412
-
73
1,362
-
75
1,338
-
76
1,329
-
77
1,319
14
78
1,303
-
80
1,299
40
81

Bank of China (Hong Kong)

1,290
-
82
1,282
74
83
1,263
20
85
1,226
96
86
1,208
-
87
1,191
-
88
1,189
-
89
1,172
-
92
1,140
95
93
1,125
-
94
1,104
-
95
1,102
81
99
1,053
-
100
1,043
90