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Beauty Digital IQ Score

Select year:

Year
: 2013
By
: L2 ThinkTank
Category
PDF Report
Region
: Global
Ranking Type
: positive


This study attempts to quantify the digital competence of beauty brands. Which beauty brands have made investments in search, display and email marketing, compability, optimization and marketing on smartphones and tablets and are building strong social media communities to drive online sales.

 
Name
Digital IQ
()
Last
SyncForce Customer
2
144
8
3
143
4
4
141
11
8
134
6
11
130
12
12
128
18
14
126
-
19
122
16
20
122
22
21
120
19
23
117
17
25
117
13
26
115
21
28
114
23
29
112
-
30
109
-
31
109
-
32
109
31
36
105
-
38
102
43
40
102
32
41
101
40
43
100
-
47
98
24
48
96
-
51
95
45
53
95
37
54
95
-
55
94
27
59
85
-
60
83
49
61
82
51
63
82
52
64
80
54
65
80
-
69
76
48
70
73
55
71
73
-
72
73
-
73
72
-
74
71
-
78
65
46
79
56
-
80
55
-
83

007

48
-
84
46
-
85
34
-